Hey all! Erin here, co-founder and design director of Lately Lily. The Traveling Girl is at home anywhere she goes. She has an effortless, utilitarian sense of fashion that adapts to suit her locale. I like to imagine Lily in the places we send her and think of what she might actually wear. Its fun! I’ve grabbed a beautiful photo that inspires me, in this case a prairie in Iceland, and used it as a jumping off point for putting together the perfect outfit, pulled from the current offerings of some of my favorite designers in the Kids space. Then, I hand it off to Micah for a quick sketch of The Traveling Girl herself, sporting her perfectly adapted new gear. It’s a little feature we like to call The Lately Lily Style File! ♥ Erin







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